"I have a great idea for an app, but I need to make sure before I bring it to you..."
\nThis is how the introduction to a conversation about developing an application between a potential client and a service provider usually sounds (except for clients who need an application to streamline their own business, but more on that in another post). As an IT company that develops mobile and web applications, we get a lot of calls like this. In addition, a lot of ideas come from employees themselves, acquaintances, existing clients, friends... If an IT company took into account at least 2% ideas for which it receives a request and developed them itself, based on your request, it wouldn't have time to do anything else. And all of that needs to be financed, which is also no small matter.<\/p>\n
\u201cIdea's worth nothing, execution is worth everything\u201d \u2013 that is, your idea is worth as much as you are willing to pay for it. Often, potential clients offer us to create an application based on their idea, and in return they offer a percentage of any profits when it is published. Sometimes they also offer 50%. But you have to ask yourself 50% from what? Practically from nothing. But if you want to invest in creating the application yourself (related to your idea about it), want to invest half of the value of the development or you have found an investor \u2013 that is a completely different story and your idea can be worth millions. Then it gains real meaning and value.<\/p>\n
To begin with, research the market and find out if there is already something similar. Don't let it discourage you if it exists. Namely, it is an interesting fact that the social network with the most users - Facebook, is the third social network on the market. Find out what are the shortcomings of any existing application and try to correct them in draft your application<\/a>. Then try to create an image How much does it cost to create an app?<\/a>. Define a rough budget and, if necessary, start looking for an investor. Decide how you want to make money from your new application (charging for downloads, advertising, etc.). Think about how you want to present it to potential users and decide which marketing channels you want to use to distribute it. Once you have done all this work, find the company you will contact for production<\/a>, and at the same time take care of long-term cooperation and choose a partner who will be able to follow you through growth and development, who has a sufficient number of employees and professional people, who has a long-standing tradition and is not threatened with closure in a short period of time (he is not "the one -man band"), which, after all, will also offer you a Confidentiality Agreement if it is a truly revolutionary idea that you want to protect at all costs.<\/p>\n It is important to mention that you can develop an application in several stages. To begin with, order the development of the most important functionalities and then immediately publish the application (all in cooperation with the service provider, of course). This way, you will attract the first users, see if there is any interest in your application at all, and listen to the market. Then, in the next stage, add new functionalities, and you can provide a lower price to the first users, etc. This way, the development itself will be cheaper for you, and you drastically reduce the risk of failure. Everything mentioned in this post will help you take a step further, to "move away" from just an idea and actually realize it. If it is good (it does not have to be perfect or unique), it will certainly very quickly become an additional, and very likely the primary source of income.<\/p>","protected":false},"excerpt":{"rendered":" \u201eImam izvrsnu ideju za aplikaciju, ali moram se osigurati prije nego vam je iznesem\u2026\u201c Ovako obi\u010dno zvu\u010di uvod u razgovor o izradi aplikacije izme\u0111u potencijalnog klijenta i pru\u017eatelja usluga (osim klijenata koji trebaju aplikaciju za racionalizaciju vlastitog poslovanja, ali o toj temi u nekom drugom postu). Kao informati\u010dka tvrtka koja se bavi izradom mobilnih i web aplikacija, ovakvih poziva imamo zaista mnogo. Osim toga, mno\u0161tvo ideja dolazi od samih zaposlenika, poznanika, postoje\u0107ih klijenata, prijatelja\u2026 Kad bi informati\u010dka tvrtka uzela u obzir bar 2% ideja za koje dobije upit i sama ih razvijala, na osnovu va\u0161eg upita, ne bi ni\u0161ta drugo niti stigla raditi. A sve to treba i isfinancirati \u0161to tako\u0111er nije mala stvar. \u201cIdea\u2019s worth nothing, execution is worth everything\u201c \u2013 odnosno Va\u0161a ideja vrijedi onoliko koliko ste za nju spremni platiti. \u010cesto nam potencijalni klijenti nude da napravimo aplikaciju na osnovu njihove ideje, a za uzvrat nude postotak od eventualne zarade kad se ista publicira. Ponekad nude i 50%. No trebate se zapitati 50% od \u010dega? Prakti\u010dki ni od \u010dega. No ukoliko \u017eelite sami ulo\u017eiti u izradu aplikacije (vezane uz Va\u0161u ideju o istoj), \u017eelite ulo\u017eiti pola iznosa vrijednosti izrade ili ste prona\u0161li investitora \u2013 to je ve\u0107 sasvim druga pri\u010da i Va\u0161a ideja mo\u017ee vrijediti milijune. Tada ona dobiva pravi smisao i vrijednost. Za po\u010detak, istra\u017eite tr\u017ei\u0161te i saznajte postoji li ve\u0107 ne\u0161to sli\u010dno. Neka vas ne obeshrabri ukoliko postoji. Naime, zanimljiva je \u010dinjenica da je dru\u0161tvena mre\u017ea s najvi\u0161e korisnika \u2013 Facebook, tre\u0107a dru\u0161tvena mre\u017ea na tr\u017ei\u0161tu. Saznajte koji su nedostaci eventualne postoje\u0107e aplikacije te ih poku\u0161ajte korigirati u nacrtu svoje aplikacije. Zatim poku\u0161ajte stvoriti predod\u017ebu koliko uop\u0107e ko\u0161ta izrada aplikacije. Definirajte okvirni bud\u017eet te, po potrebi, krenite u potragu za investitorom. Razlu\u010dite na koji na\u010din \u017eelite zara\u0111ivati od Va\u0161e nove aplikacije (naplata za download-anje, reklame\u2026). Razmislite na koji na\u010din je \u017eelite predstaviti potencijalnim korisnicima te odlu\u010dite koje markentin\u0161ke kanale \u017eelite koristiti za distribuciju iste. Kad odradite sav taj posao, prona\u0111ite tvrtku kojoj \u0107ete se obratiti za izradu, a pri tome vodite ra\u010duna o dugoro\u010dnoj suradnji i birajte partnera koji \u0107e Vas biti u stanju pratiti kroz rast i razvoj, koji ima dovoljan broj zaposlenih i stru\u010dnih ljudi, koji ima dugogodi\u0161nju tradiciju i ne prijeti mu zatvaranje u kratkom vremenskom roku (nije \u201eone-man band\u201c), koji \u0107e Vam, na kraju krajeva, i ponuditi i Ugovor o povjerljivosti ukoliko se radi o zaista revolucionarnoj ideji koju pod svaku cijenu \u017eelite za\u0161tititi. Va\u017eno je spomenuti da aplikaciju mo\u017eete raditi u nekoliko faza. Za po\u010detak, naru\u010dite izradu najbitnijih funkcionalnosti pa odmah objavite aplikaciju (sve naravno u suradnji s pru\u017eateljem usluge). Na taj na\u010din \u0107ete privu\u0107i prve korisnike, vidjeti postoji li uop\u0107e interes za Va\u0161om aplikacijom te oslu\u0161kivati tr\u017ei\u0161te. Zatim u sljede\u0107oj fazi dodajte nove funkcionalnosti, a prvim korisnicima mo\u017eete osigurati ni\u017eu cijenu itd.. Na taj na\u010din \u0107e Vam sama izrada biti jeftinija, a drasti\u010dno smanjujete rizik neuspjeha. Sve navedeno u ovom postu, pomo\u0107i \u0107e Vam da napravite korak vi\u0161e, da se \u201emaknete\u201c od puke ideje i zaista je realizirate. Ako je dobra (ne mora biti savr\u0161ena ili unikatna), sigurno \u0107e Vam vrlo brzo postati dodatni, a vrlo vjerojatno i primarni izvor prihoda.<\/p>","protected":false},"author":7,"featured_media":11855,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[285],"class_list":["post-7940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-arhiva"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts\/7940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/comments?post=7940"}],"version-history":[{"count":3,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts\/7940\/revisions"}],"predecessor-version":[{"id":11856,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts\/7940\/revisions\/11856"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/media\/11855"}],"wp:attachment":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/media?parent=7940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/categories?post=7940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/tags?post=7940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}