We all try to visit trade fairs as much as possible, both as visitors and as exhibitors, and we invest a lot of effort and money in it. Travel, accommodation, stand costs, equipment, per diems for employees... All of that is the price of exhibiting, which is definitely worth it, but what about companies that are not yet strong enough to afford such an "investment" (because, let's be realistic, that's what an investment is)?<\/p>\n
Fortunately, there are B2B meetings. They are very often free, you just register with the organizer, create a profile, enter what you offer and what you are looking for, and you are automatically on the "market" of B2B meeting participants. If B2B meetings are part of a fair, participation in them will be conditional on purchasing a ticket for the fair itself (unless admission is free), but then you have the opportunity to talk to the exhibitors themselves, participate in various seminars, panels, etc. But let's get back to B2B meetings. Once we have registered and created a profile, we become visible to other participants, as they are to us. We can send and receive meeting requests. The biggest advantage is that we can choose in advance who we want to meet with, the time of the meeting, research the profile of the person we are meeting with, research the company they represent, determine what specifically we can offer that person\/company or find something they can offer us. The great thing is that, if we feel that we have no common ground with the person who sent us a meeting request, we can decline the meeting request. Of course, we need to take into account the rules of good business conduct.<\/p>\n
Once we establish eye contact with a certain person - it already means a lot and opens up a number of possibilities, from connecting via social networks to further "facilitated" communication that can result in many benefits for both parties, and if we agree on business cooperation during the B2B conversation itself, then we have fully fulfilled the mission.<\/p>","protected":false},"excerpt":{"rendered":"
Svi mi poku\u0161avamo u \u0161to ve\u0107em obimu obilaziti sajmove, \u0161to kao posjetitelji, \u0161to kao izlaga\u010di te ula\u017eemo puno truda i novca u isto. Putovanje, smje\u0161taj, tro\u0161kovi \u0161tanda, opreme, dnevnica za zaposlenike\u2026Sve to je cijena izlaganja, koja se itekako isplati, no \u0161to s tvrtkama koje jo\u0161 nisu dovoljno jake da si priu\u0161te takvu \u201einvesticiju\u201c\u00a0 (jer, budimo realni, takvo ulaganje to i je)? Sre\u0107om, tu su B2B razgovori. Oni su vrlo \u010desto besplatni, samo se registrirate kod organizatora, napravite profil, upi\u0161ete \u0161to nudite a \u0161to tra\u017eite te ste automatski na \u201etr\u017ei\u0161tu\u201c sudionika B2B sastanaka. Ako su B2B razgovori u sklopu nekog sajma, sudjelovanje na istima \u0107e biti uvjetovano kupovinom ulaznice za sam sajam (osim ako je ulaz slobodan), no onda imate mogu\u0107nost razgovarati i sa samim izlaga\u010dima, sudjelovati na raznim seminarima, panelima itd. No vratimo se B2B razgovorima. Kada smo se registrirali i napravili profil, postajemo vidljivi ostalim sudionicima kao i oni nama. Mo\u017eemo slati zahtjeve za sastancima i iste primati. Najve\u0107a prednost je \u0161to mo\u017eemo unaprijed odabrati s kime se \u017eelimo sastati, vrijeme sastanka, istra\u017eiti profil osobe s kojom se sastajemo, istra\u017eiti tvrtku koju predstavlja, odrediti \u0161to konkretno mo\u017eemo ponuditi toj osobi\/tvrtki ili prona\u0107i ne\u0161to \u0161to oni mogu ponuditi nama. Sjajna stvar je i to \u0161to, ukoliko smatramo da s osobom koja nam je poslala zahtjev za sastanak nemamo nikakvih dodirnih to\u010daka, zahtjev za sastankom mo\u017eemo i odbiti. Gdje, naravno, treba voditi ra\u010duna o pravilima lijepog poslovnog pona\u0161anja. Kad jednom uspostavimo eye contact \u00a0s odre\u0111enom osobom \u2013 to ve\u0107 zna\u010di jako puno i otvara niz mogu\u0107nosti, od povezivanja putem dru\u0161tvenih mre\u017ea do daljnje \u201eolak\u0161ane\u201c komunikacije iz koje mo\u017ee proizi\u0107i mno\u0161tvo benefita za obje strane, a ako na samom B2B razgovoru dogovorimo i poslovnu suradnju, onda smo u potpunosti ispunili misiju.<\/p>","protected":false},"author":7,"featured_media":11520,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[285],"class_list":["post-7944","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-arhiva"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts\/7944","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/comments?post=7944"}],"version-history":[{"count":1,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts\/7944\/revisions"}],"predecessor-version":[{"id":11411,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/posts\/7944\/revisions\/11411"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/media\/11520"}],"wp:attachment":[{"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/media?parent=7944"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/categories?post=7944"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fortuno.hr\/eng\/wp-json\/wp\/v2\/tags?post=7944"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}